Programme to fight Net fraud
New Straits Time (04 July 2013)
By AISYAH SULAIMAN |
aisyahs@nst.com.my

ISSUE OF TRUST: Malaysia Trustmark certification will boost consumers' confidence in online transactions

PUTRAJAYA: THE fight against online fraud went up a notch with the launch of Malaysia Trustmark for the private sector programme.

The programme is set to legitimise online businesses and boost consumer's confidence in online transactions.

CyberSecurity Malaysia chairman Gen (Rtd) Tan Sri Mohd Azumi Mohamad said the programme was a mechanism to assess and certify e-business entities and provide Internet users a way of identifying e-businesses that were legitimate and would deliver as promised.

"Last year, the Cyber999 help centre of CyberSecurity Malaysia received 4,001 reports of online fraud, which accounts for 40 per cent of 9,986 incidents reported throughout the year.

"These incidences raise the issue of trust. Hence, it is indeed timely that we launch Malaysia Trustmark, which is an initiative to boost consumers' confidence in e-business," he said at the launch of the programme yesterday.

CyberSecurity Malaysia, Azumi said, had received 43 applications for Malaysia Trustmark, 12 of which were accepted for evaluation, while eight had been audited and six were certified.

Azumi said he hoped more e-business entities would join the programme and obtain Malaysia Trustmark certification for their websites.

The Malaysia Trustmark seal is awarded to e-business entities as a certification for fulfilling the requirements set by CyberSecurity Malaysia, based on guidelines from the World Trustmark Alliance.

The Internet retailing market in Malaysia was expected to exceed RM1.9 billion by 2016 from RM842 million in sales in 2011, said Azumi.
These figures have encouraged cyber criminals to set up fraudulent websites.

CyberSecurity Malaysia chief executive officer Dr Amirudin Abdul Wahab said the implementation of Malaysia Trustmark improved the competitiveness of Malaysian e-businesses in the global market.